Wednesday, January 30, 2013

February Program and Luncheon

Topic: “What We Learn from Mistakes in the Media”
Speaker: Elaine Mandaleris-Preddy
Date: Thursday, February 7
Time: 11:45 a.m. – 1:30 p.m.

Cost: $25 for members and full-time students; $30 for non-members
Location: Owens & Minor, 9120 Lockwood Blvd. Mechanicsville, VA 23116

Standards for language change over time, but which changes are acceptable for your workplace? 

Do you notice errors on signage, business Web posts, magazines, etc., or are they becoming so commonplace that you ignore them or are not even sure when you’re seeing or hearing them?

In our hurry-up world, carefully crafted communication seems to have gone by the wayside at times. We’re bombarded by 24-7 information from anyone who has the technology. How does that influence our standards for business communication?

Come to our February meeting to find out:
  • how to ensure that your staff members use appropriate wording for a business setting
  • how to simplify conventional rules for standard business English
  • when to make style changes in your workplace—how quickly or often
  • how to avoid mistakes in your own communication
About our speaker:
For much of her 28 years at the Federal Reserve Bank of Richmond, Elaine Mandaleris-Preddy edited publications that ranged from academic journals to magazines to the annual report to brochures and newsletters (in print and online).

She enjoyed working with authors to ensure their writing was clear and appropriate for their audience. Eventually, others around the Fed asked her to review documents and coach them on writing. So in 2007, she began conducting writing workshops that were tailored to the needs of each group.
With her logical, grammar-made-easy approach—using YouTube and other media sources for examples—she helped employees learn what they may have missed if they slept through high school English class.
Since retiring from the Fed in 2010, Elaine has been offering services as a freelancer in writing, editing, and communications coaching. She also has been pursuing another interest—voiceover work. Six months of voiceover training, lifelong experience in choral singing that includes 18 years with the Richmond Symphony Chorus and a stint as a college radio personality helped prepare her for this endeavor.
Elaine began her communications career in advertising. After graduating with a B.A. in English from the University of Virginia, Elaine worked at the Martin Agency, among other agencies.
Elaine has served in various board positions with IABC/Richmond.

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